ON-DEMAND Webinar

Culture, Coaching, Compensation: How High-Performing Sales Organizations Motivate 21st-Century Sellers

Original Broadcast Date:May 15th, 2025
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Peter OstrowVP, Principal Analyst
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Description

Too many B2B organizations still treat their quota-bearing sellers as second-class citizens, ignoring the growing body of evidence that points to how vital seller wellness, work/life balance, and cultural inclusion are to their ability to be most productive. Let's follow the data ... and change it.

Key takeaways: 

  • Understand the critical cultural levers that motivate sellers to be successful.
  • Develop a mandate for the creation of a sales coaching program that drives tangible results.
  • Learn to balance sales compensation components that reward desired behaviors.

Target audience level: intermediate

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