Description
This webinar covers Forrester's updates to our forecast for 2021 for business and government purchases of tech goods and services in Europe overall and for the eight largest European tech markets as these countries recover from pandemic recessions. Our forecasts include major tech categories like software, hardware, and services. The webinar considers other factors that drive information and communication technology (ICT) investment in Europe, including productivity improvements, ICT worker growth, and the spend on IT services, software and communications, and PC equipment. It also explores how European ICT investment differs from other regions.
Key takeaways:
- The resurgence of the COVID-19 pandemic will keep European economies and tech markets in recessions until the second half of 2021.
- The Dutch and Swiss tech markets will perform the best over the two-year period, with UK, Italian, and Spanish tech markets languishing.
- The UK, France, and the Netherlands have the largest tech-intensive office sectors.
- CIOs and their business partners should plan for small increases in their 2021 tech budgets.
Target audience level: all levels
Get Access
Already a Client?
Log in to access this webinar.
Become a Forrester Client
Customers are the new market-makers, reshaping industries and changing how businesses compete and win.
Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks
aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win
in the age of the customer.
Contact us to learn more.
Purchase Webinar
Price: $ 300.00(USD)
PurchaseWebinar FAQs
See the Webinar FAQs for answers to technical and other Webinar questions.