Description

Your marketing organization’s success hinges on the quality of your talent. But talent schooled in the traditional marketing skills of yore is incapable of handling the innovative mandate of modern marketing. In this webinar, Forrester analysts Shar VanBoskirk and Susan Bidel rescue stagnating organizations with a manageable plan to not only improve the profile of your current marketing talent pool but also maintain your advantage going forward. They cover how to evolve your existing team, augment your current resources, and adapt to the future of work and recruiting with inspiring approaches and examples.  

Key takeaways:

• Marketing leaders must evaluate their current team against a vision before firing and hiring.
• Marketing leaders must prepare for the inevitable workplace disruptions at hand.
• Recruiting and internal inspirations are always-on jobs.

Get Access

Already a Client?

Log in to access this webinar.

Become a Forrester Client

Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer.
Contact us to learn more.

Purchase Webinar

Price: $ 300.00(USD)

Purchase