ON-DEMAND Webinar

Reinvent Product Innovation To Revive Your Brand

Original Broadcast Date:Mar 7th, 2016
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George LawrieVice President, Principal Analyst
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Description

Successful new product introductions lift revenues for retailers and consumer brands. But out of thousands of new offerings each year, only a handful succeed. Mastery of PLM, be it private-label management (for retailers) or product life-cycle management (for brands), improves the success rate for new products with insight drawn from a myriad of customer interactions. This Webinar describes how to use big data insight and applications to support the product innovation that retailers and consumer brands must master.

Agenda:

  • PLM Isn’t Just For Engineers
  • Support For Product Innovation Is Critical To Your BT Agenda
  • Customers’ Buying Behavior Holds The Secret To Innovation Success

Key takeaways:

  • Learn how to achieve successful innovation with PLM platforms.
  • Use big data insight and applications to support product innovation.

Vendors mentioned: 7thonline, Accenture, Dassault Systèmes, New Generation Computing (NGC), Periscope, a McKinsey Solution, PTC, Siemens, TradeStone Software, and TXT e-solutions.

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