ON-DEMAND Webinar

Building Sales Skills That Last Via The Sales Learning Framework

Original Broadcast Date:Sep 17th, 2024
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Peter OstrowVP, Principal Analyst
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Description

“Millennials and Gen Zers are more focused on learning than any other cohort.” “Sale professionals aren’t interested in learning.” Can both statements be true? Absolutely, because so much learning and development for revenue professionals is constructed and delivered poorly. In this webinar, Forrester’s Peter Ostrow digs into the conundrum faced by sales and revenue enablement leaders around up-leveling sellers: Reps need and want to learn, but time constraints and delivery flaws too often prevent their training from being effective or sticky.

Key takeaways:

  • Learn the three altitudes of sales readiness.
  • Understand the five steps of continuous learning.
  • Learn the six components of activity-based revenue enablement.
Target audience level: intermediate

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