UPCOMING Webinar

Invest In Partner Account Managers Or Fall Behind

Date:Jan 15th, 2026
Time:6:00 pm — 6:40 pm UTC
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Stephanie SisslerVP, Principal Analyst
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Description

Partner account managers (PAMs) are essential to partner success — but most organizations don’t equip them with the skills to deliver real growth. Join this webinar to uncover the “PAM gap” and learn why targeted training is the fastest way to transform PAMs into strategic growth catalysts.

Key takeaways: 

  • Understand the critical skills PAMs need to move beyond administrative tasks and deliver measurable partner growth.
  • Identify the gaps in current company investment and why specialized training is the key to closing them.
  • Gain a framework for impactful CAM training — from coaching and joint business planning to driving partner accountability and results.

Target audience level: intermediate and advanced

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