For over a century, banks have earnt revenue and grown profitably by remaining relevant in customers’ everyday lives. But two interrelated forces are diminishing banks’ relevance in the minds of customers and prospects: disintermediation and commoditisation. The loyalty that banks have with their customers has become more fragile and now challenged.
Join this Singapore and Hong Kong -focused webinar to understand:
Why banking customer loyalty is important
What drives banking customer loyalty in Singapore and Hong Kong
What your firm should do to stop customer churn
Duration: 45 mins (Including 15 mins Q&A)
For the banking customer loyalty webinar tailored for Malaysia, Thailand and Indonesia markets, please register here.