Why Attend?
B2B Summit North America is where leaders find clarity — and leave ready to act. Gain proprietary, research-backed guidance from Forrester, your trusted partner for unbiased insights.
Combine that with peer-tested strategies and practical frameworks to accelerate growth in a rapidly changing market.





What Your First-Time Access Pass Includes
- Savings Of Over 50%
Regular price: $2,995 → your price: $1,498 with promo code FIRST-B2B26
Only 100 passes available — secure yours now. - Exclusive Program Access
Dedicated analyst session with breakfast, priority keynote seating, and a private lounge to recharge and connect. - Analyst One‑on‑One Meetings
Get personalized guidance in a private, dedicated session with a Forrester expert. - Complimentary Certifications
Register for onsite certification programs at no extra cost. Spots are limited — reserve early.
What You’ll Leave With
- A unified GTM strategy across marketing, sales, and product
- Proven frameworks for brand-demand alignment and revenue growth
- Practical steps to operationalize buying group engagement
- Guidance on harnessing AI responsibly to accelerate pipeline
- Peer benchmarking and validation from Forrester experts
Who Should Attend
This pass is designed for B2B leaders driving growth and alignment across:
- Marketing
- Demand & ABM
- Customer experience
- Sales
- Product
What Past Attendees Say
Forrester does an amazing job. You will learn a lot, and you will leave with at least one new idea.
— Kimberlee Sinclair
VP, Digital Customer Experience, H.B. Fuller
This is the quintessential B2B marketers event. Great insights, programming, networking, and more. I’m energized by the content!
— Melanie Waddell
Senior Director, Customer Marketing, Honeywell
Ready To Join Us?
Use promo code FIRST-B2B26 to save over 50% and unlock your first-time access pass for just $1,498.
Only 100 passes available — don’t wait.
Why Leaders Keep Coming Back
See why this Summit leaves a lasting impression — and hear directly from past attendees.
See What’s Ahead
Watch the 2025 keynote that set the stage for this year’s big idea — and discover why buying networks, AI-driven decisions, and shifting buyer expectations will dominate in 2026.
