Essentials Report

Research Overview: Optimize Digital Commerce Delivery And Returns In The US

December 26th, 2019
Sucharita Kodali, VP, Principal Analyst
Sucharita Kodali VP, Principal Analyst
Madeline Cyr, Researcher
Madeline Cyr Researcher
With contributors:
Fiona Swerdlow , Nicole Murgia

Summary

This document is an overview of the "Returns, Last Mile, And Same Day Delivery" research series with links to the documents it contains. Brands are grappling with rising consumer expectations for delivery and returns of their digital sales. Established retailers like Nordstrom and Bloomingdale's as well as digitally native startups have raised that bar by offering free, fast delivery and flexible returns — but at a cost. This series lays out how retailers should optimize their last-mile and return strategies to meet customer expectations while remaining cost-effective.

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