Summary
Every year, Forrester clients seek insights into the evolving priorities within the retail and wholesale sectors. To address these inquiries, Forrester’s Priorities Survey, 2025 asked business and technology professionals at retail and wholesale organizations worldwide about their organization’s business and technology priorities. This report highlights budget allocations, business and technology priorities, emerging concerns, and investment trends to help technology strategists and business leaders understand the current state and trajectory of the industry.
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