Trends Report

Forrester Infographic: The State Of Enterprise Marketing Technology, 2021

February 2nd, 2022
With contributors:


Enterprise marketing technology supports B2C marketers’ efforts to plan, orchestrate, and deliver personalized customer interactions across channels and touchpoints. This infographic outlines the current state of enterprise martech based on the 84 customer references we surveyed for the Q2 and Q3 2021 Forrester Wave™ evaluations of cross-channel campaign management (CCCM) and enterprise marketing software suites (EMSSes).

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