Best Practice Report

Harness Future Fit To Deliver In A Constrained World

A Future Fit Strategy Today Lays The Foundation For A Resilient Rebound Tomorrow

March 15th, 2023
Ted Schadler, VP, Principal Analyst
Ted Schadler VP, Principal Analyst
Liz Herbert, VP, Principal Analyst
Liz Herbert VP, Principal Analyst
Fiona Mark, Principal Analyst
Fiona Mark Principal Analyst
Leslie Joseph, Principal Analyst
Leslie Joseph Principal Analyst
Chad Routh, null
Chad Routh
With contributors:
Matthew Guarini , Hannah Murphy , Ian McPherson

Summary

This report describes how technology executives can apply the lessons of Forrester’s Future Fit strategy to optimize in today’s constrained economy while laying the foundation for a recovery. Take these steps now to leverage the power of platforms, partnership, and practices — enabled by people.

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Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.