Making The Business Case For Emerging Technologies

Justifying investment in emerging technologies can be a challenge, given that business executives and finance teams may not yet fully understand the business value of these technologies, and early adopters may not have had enough time to share results or recommendations. To ensure buy-in and to address sponsor concerns, Forrester recommends that leaders develop a business case that quantifies potential benefits and costs as well as future opportunities that emerging technologies will deliver to the organization. This report helps leaders make a compelling business case for emerging technologies by leveraging Forrester’s Total Economic Impact (TEI) framework.