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B2B Marketing And Innovation Predictions 2022

November 30, 2021


This is your chance to engage directly with the analysts who made our 2022 predictions for B2B marketing. During this conversation between our analysts — and with you — we dive deep into the five predictions we selected to illuminate the 2022 zeitgeist for B2B marketers. We plan to go light on presentation and heavy on discussion, so please come with questions!

Key takeaways:

  • Learn what market forces drove our 2022 predictions.
  • See how B2B marketers will leverage disruption to structure a redefined role and remit.
  • Hear how the redefined role will mandate changes in goals, measurement, and structure.

Target audience level: all levels

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