Building On A Digital Culture To Drive Change And Innovation

You have planted seeds of culture change, and green shoots of new attitudes and behaviors are sprouting around different parts of your organization. So what do you do next? How do you move from pockets of change to reinforcing a consistent digital culture throughout the whole organization — from C-level leadership through the "frozen middle" to front-line employees? This webinar shares Forrester's latest research on how to accelerate digital culture change across an organization, building on your existing foundations.

Key takeaways:

• Understand how key capabilities need to evolve across the business from communication styles to reward systems.
• Learn how other organizations are entrenching digital skills, enterprise-wide collaboration, and a strong focus on customer outcomes across the organization.
• Learn from digitally innovative firms that embrace technology as a driver of business success and also a process of continuous reinvention — fueled by innovation — that keeps their culture fresh.