ON-DEMAND Webinar

The Key Points You Don't Want To Miss From The 2020 B2B And B2C Commerce Forrester Wave™ Evaluations

Original Broadcast Date:Jul 23rd, 2020
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Emily PfeifferPrincipal Analyst
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Joe CicmanPrincipal Analyst
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Description

Commerce technology is changing, and our evaluations of the most significant vendors in the space bring to light key findings about it. Forrester published two Forrester Wave evaluations of commerce suites simultaneously, with respective focus on the B2B and B2C landscape. Seven vendors appeared in both. Our evaluations uncovered meaningful insights about how businesses are selecting their commerce vendors and how those vendors are answering to new priorities.

Key takeaways:

  • Understand how the architecture of commerce solutions is changing.
  • See how expectations are rapidly changing for the interconnectivity of solutions that drive digital business.
  • Learn what set vendors apart in our evaluations.


Target audience level: all levels

Vendors mentioned: Adobe, Apptus, BigCommerce, commercetools, Elastic Path Software, Episerver, Insite, Intershop Communications, Kibo Commerce, Oracle, Salesforce, Sana Commerce, SAP, Sitecore, and Unilog Content Solutions.

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