It doesn’t matter what you call it — private cloud is here to stay. Far too many organizations agonize over definitions rather than celebrating the very real and valuable role that private clouds play in their hybrid cloud strategies. Europeans continue to leverage a mix of cloud technologies, including private cloud. Many enterprises face a stark reality: Change is expensive, and private cloud offers meaningful improvements while delaying more costly changes. Using Forrester Analytics Business Technographics® data, this report helps infrastructure and operations (I&O) professionals explore current trends in European private cloud adoption.