Video

Video: How To Find Your Value-For-Customer Sweet Spot

Use This Exercise To Find The Differentiating Blend Of Value Dimensions That Matches Your Target Customers' Needs
March 30th, 2020
With Contributors:
Brian Mukasa
and Shayna Neuburg

Summary

Even if you think about "value for customer" the right way, you must still find the sweet spot in which you uniquely help your most important target customers create value. To help you do that, this report for customer experience (CX) professionals includ

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