Recent Research
Forrester reveals the scores and relative rankings of four Canadian utilities brands that we analyzed as part of the 2026 Canada CX Index.
Use Forrester’s step-by-step job description template to help attract top candidates for a variety of CX roles.
Successful CX functions direct, influence, or inform the activities that determine what customers need, design and test solutions, and deliver products and services.
Forrester reveals the scores of 25 US utilities firms that we analyzed as part of the 2026 US CX Index, as well as insights into their relative ranking.
This report describes how B2B, B2C, B2B2C, and government CX professionals can connect CX to business strategy and champion CX at the executive level.
This collection of organizational charts provides examples of how CX teams are designed to achieve company goals.
Planned Research
What research can you expect from Forrester in the next 12 months? Updated biweekly, our publishing plan will keep you current with market and technology trends. Use the link below to download a list of our upcoming research.