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This webinar is available for purchase ($300).
In 2023, a metaverse winter, triggered by a volatile economy that will force business leaders to double down on sure-bet growth tactics, will cool the hype that trended in 2022. As a result, spend on test-and-learn innovation like the metaverse will be diverted to performance media channels. Expect a sober 2023, where the industry focuses on function over form to prove the metaverse’s value to a skeptical potential customer base. During this panel-style webinar, you will hear from five Forrester analysts who predict what’s in store for the metaverse in 2023.
Key takeaways:
Target audience level: intermediate
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