This report uses data and insights from Forrester’s Global Government, Society, And Trust Survey, 2025, to analyze the state of consumer trust in AI in North America.

Figure 1 The Forrester Digital Experience Review™: North American Mobile Investing Apps, Q3 2025 This table shows a user scenario for each of the six task categories with an associated best practice by an individual bank. This graphic has an associated spreadsheet that includes all data presented. Please access the spreadsheet for details.

Forrester’s Developer Survey, 2024, provides clear points on this topic in North America and Europe. Low-Code Has Been Institutionalized In North American IT Ninety-five percent of North American developers used low-code platforms for at least some of their work, and 53% spent more than half of their development time using low-code (see Figure 1).

Figure 2 IT Spend Structure Across Selected Industries In North America In 2024 The benchmark graphic shows IT spend structure across retail, insurance, government, healthcare equipment and services, and diversified financials in North America. The North American average IT spend was 41.5% on infrastructure, 49.7% on applications, and 8.9% on IT management.

But what about Western Europe and North America? This report sheds light on the dynamics that drive CBDC development and summarizes the latest status of the main initiatives in Europe, the US, and Canada.

Digital execs can use this report to understand where North American investment firms’ sites excel, where they fall short, and how to strengthen their own website.

Bank Is The 2024 Mobile Banking App DXR Leader In North America

Forrester’s Developer Survey, 2023, provides clear points on this topic in North America and Europe. Low-Code Has Been Institutionalized In North American IT Eighty-eight percent of North American developers use low-code platforms for at least some of their work, and 50% spend half or more of their development time using low-code (see Figure 1).

Digital executives can use this report to understand where North American banks’ mobile websites excel, where they fall short, and how to strengthen their own mobile website.

Figure 4 Digital Spend Allocation Across Selected Industries In North America In 2023 The benchmark graphic shows digital spend allocation across retail, insurance, government, healthcare equipment and services, and diversified financials in North America. For the average digital spend allocation in North America, personnel made up 39.4%; hardware was 10.6%; software was 19%; services was 27.2%; and other was 3.7%.