Best Practice Report

Where Your CX Function Should Sit

Use Four Categories Of Variables To Determine Where To Locate Your CX Function

Aug 22, 2025

Summary

The CX function can sit in many places on an org chart, and determining the right location for the CX function requires evaluating many complex variables. This report discusses these variables to set you on a path to identifying where the CX function should sit in your organization — either validating a decision that’s already been made or sparking a reconsideration based on your evaluation.

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