CX Summit
APAC

CX, B2C Marketing, & Digital Business Leaders

August 18, 2025  |  Sydney & Digital

Executive Leadership Exchange

For Qualified Executives Only

The Executive Leadership Exchange (ELE) is an invitation-only program for qualified CX, marketing, and digital C-level executives. The program will expand on the Forrester thought leadership presented at the conference and create a private C-level executive network supporting leaders’ priorities. Facilitated networking sessions will be offered that target best practices aligned to executive priorities.

This program is offered by invitation only. Invitations will be extended closer to the event date. To be approved to attend, applicants must not report into any higher CX, marketing, or digital executive in their organization. Please contact events@forrester.com with any questions.

Private Executive Sessions

Attend private sessions featuring sneak peeks of sessions and exclusive Q&As

Priority Analyst 1-On-1 Booking

Receive priority booking for 1-on-1 networking and guidance meetings with our best-in-class analysts and experts.

Bonus Digital Content

Enjoy exclusive access to prerecorded sessions and inspiring keynotes from our global 2025 events in North America and EMEA, featuring actionable insights and strategies from industry leaders.

CX Summit EMEA 2025

KEYNOTE: Navigate The Culture Risks Of Metrics — Maxie Schmidt
Discover how metrics influence culture, shape behaviors, and balance employee and customer priorities. Gain insights to avoid practices that hinder growth and drive lasting transformation.

KEYNOTE: Lead And Master Change — Katy Tynan, Manuel Geitz
In a time of constant disruption, effective change leadership starts with understanding the human side of transformation. This keynote will explore Forrester’s change model and show you how to lead with empathy, balance operations with people, and sustain momentum for lasting impact.

BREAKOUT: Develop A Leadership Promise To Match Your CX Mandate — James McQuivey
Learn how to amplify leadership skills and inspire customer-obsessed teams. This session provides tools and frameworks to refine your CX strategy and leadership focus.

CX Summit North America 2025

KEYNOTE: Win And Retain The Distracted Consumer — Kelsey Chickering
Explore strategies to connect with today’s overwhelmed consumers by adopting a total experience mindset. Take away tools to unify customer touchpoints and create seamless brand journeys.

BREAKOUT: Build Your EX-To-CX Strategy Now — Angelina Gennis
Develop practices to align employee experience (EX) with customer experience (CX). Learn how to foster innovation, enable dialogue, and improve outcomes for both customers and employees.

BREAKOUT: Supercharge Dynamic Commerce With The Future Of Digital Experiences — Chuck Gahun
Examine dynamic commerce and how it impacts customer acquisition, loyalty, and service. Understand how generative AI and evolving digital experiences can transform your business.

Workshops

Drive Customer-Obsessed Decisions

Step into a dynamic, hands-on workshop where you’ll navigate real-life customer scenarios and organizational challenges in a simulated environment. This interactive session brings to life four essential CX tools to help you drive smarter, customer-obsessed decisions across your organization.

In this immersive workshop, you’ll:

  • Explore powerful CX tools in action — including moments that matter, a journey atlas, a journey and ecosystem map, and a shared roadmap of journey initiatives.
  • Solve real-world problems by assembling missing pieces, matching critical elements, making strategic choices, and implementing solutions.
  • Experience the impact of using these tools to fuel cross-functional collaboration, align with customer needs, and accelerate business outcomes.

Join us to build confidence using proven frameworks that foster a customer-obsessed mindset — and leave with skills you can apply immediately.

Speakers:
Riccardo Pasto, Principal Analyst, Forrester
Dane Anderson, SVP, International Research & Product, Forrester
Martin Gill, VP, Research Director, Forrester

Forrester Women's Leadership

Join us as we focus on how to help women leaders in your organization break down barriers and overcome challenges. Learn from your peers on advancement strategies for women leaders and participate in a conversation about how to develop meaningful relationships with women leaders in the CX, B2C Marketing, and Digital. All are welcome to join this in-person event!

The Forrester Women’s Leadership Program will:

  • Build Community
  • Inspire Change
  • Foster Allyship and Individual Empowerment
  • Facilitate Meaningful Connections

Choose Your Advisors — And Nuggets Of Advice — Wisely

When you’re at a career crossroads, you’ll receive lots of conflicting advice, and it can be very difficult to separate the gems from the duds. This problem is compounded for women, because well-meaning advisors often make assumptions about how they’d like to balance work and family. For this session, we’ve assembled a fantastic panel of senior women to share the best (and worst!) career advice they’ve received and how they approach giving their own career advice. Here’s what you’ll take away from this session if you join us:

  • How to choose the right people from whom to get career advice
  • How to frame your career challenge so that you get the most useful answers from your advisors
  • How to tell good advice (for you!) from bad

Speakers:
Jinan Budge, VP, Research Director, Forrester

CX Summit APAC · August 18, 2025 · Sydney & Digital

Have a question about an upcoming Forrester event? Contact us at events@forrester.com.

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