Latest Press Releases
Press Release
Forrester Announces Full Conference Agenda For Technology & Innovation Summit APAC 2024
The event will equip technology, data, and security leaders with the latest research and insights to achieve a high-performance IT strategy that accelerates business outcomes Sydney, October 4, 2024 — Forrester (Nasdaq: FORR) today announced the full conference agenda for its Technology & Innovation Summit APAC 2024, set to take place on October 29 in [...]
Press Release
Forrester Announces Full Conference Agenda For Security & Risk Summit 2024
The event will help security, risk, and privacy leaders reimagine their security strategy and prepare for a new era propelled by advances in AI and quantum computing CAMBRIDGE, Mass., October 1, 2024 — Forrester (Nasdaq: FORR) today announced the full conference agenda for Security & Risk Summit 2024, being held in Baltimore and digitally, December 9–11, 2024. In [...]
Press Release
Forrester: Mobile Banking Innovation Gap Widens In Australia Amidst Rising Customer Expectations
Only two of the big four Australian banks, Westpac and CommBank, offer personalized features that proactively anticipate customer needs SYDNEY, Australia, September 12, 2024 — According to Forrester’s (Nasdaq: FORR) Digital Experience Review™: Australian Mobile Banking Apps report, 75% of Australian online adult banking customers have used their mobile banking app in the past month, up from 59% [...]
Press Release
Forrester Introduces New Forrester Decisions Service For Data, AI & Analytics Leaders
Service enables data and tech leaders with enterprisewide responsibilities in data, AI, and analytics to create business value from data and accelerate business outcomes AUSTIN, Texas and CAMBRIDGE, Mass., September 10, 2024 — According to Forrester’s (Nasdaq: FORR) 2025 artificial intelligence predictions, nearly a third of chief information officers at large enterprises will seek chief [...]
Latest Media Alerts
Media Alert
Forrester’s 2024 North American Digital Experience Review: Banks Must Differentiate Their Mobile Banking Apps Better To Create Value For Customers
According to Forrester’s Digital Experience Review™: North American Mobile Banking Apps, Q4 2024 evaluation, consumers view North American banks’ mobile apps as largely undifferentiated. Mobile apps have become the channel of choice for tens of millions of banking customers. Currently though, 65% of US and 62% of Canadian banking customers, respectively, want to accomplish any [...]
Media Alert
Forrester’s 2024 European Digital Experience Review: Banks Should Prioritize Delivering More Secure And Inclusive Mobile Banking Experiences
According to Forrester’s Digital Experience Review™: Europe Mobile Banking Apps, Q3 2024, 85% of European online banking customers use mobile apps frequently. However, to optimize the mobile banking experience, European banks need to implement more robust fraud and security measures, focus on inclusion and accessibility to deliver customer value and earn trust, and deploy more [...]
Media Alert
Forrester: Aerial Drones, AI Chips, Sustainability Management, And Synthetic Data Among Additional Emerging Technologies To Watch In 2024
Following its initial list of the top 10 emerging technologies for 2024, Forrester has released a new report, Ten More Top Emerging Technologies For 2024, which identifies additional technologies that can deliver tangible return on investment for firms over the next two years, including: Aerial drones. Unmanned aerial drones, which can fulfill commercial tasks like [...]
Media Alert
Forrester: US Agencies Are Currently Leading Generative AI Adoption
According to Forrester’s report, The State Of Generative AI Inside US Agencies, 2024, agencies that embrace genAI will better serve brands, keep up with competitors, and support employee creativity. Forrester finds that US agencies lead the field in terms of genAI adoption: more than 60% of decision-makers report that their agency is already using genAI, [...]
Latest Media Coverage
Media Coverage
CNBC – Amazon Bets On Selling Cashierless Technology To Retailers After Pulling It From Most U.S. Stores
CNBC: VP, Principal Analyst Sucharita Kodali explains why Amazon still “has a long way to go” before its efforts in selling cashierless technology to retailers becomes ubiquitous. Read the full article here. Read more from Sucharita here.
Media Coverage
CIO – Rushing For AI ROI? Chances Are It Will Cost You
CIO: Discussing Forrester’s 2025 AI Predictions, Senior Analyst Rowan Curran describes how organizations rolling out AI tools first need to set reasonable expectations and establish key metrics to measure the value of the deployment. Curran adds that, in many cases, organizations using genAI for general-purpose tasks aren’t seeing the productivity gains or ROI they expected. Read the full [...]
Media Coverage
The FT Advisor – ‘AI Agents In Financial Services Are Coming. They Will Pose A Challenge’
The FT Advisor: VP, Principal Analyst Craig Le Clair discusses the rise of AI agents in financial services and the challenges they will pose for organizations. Read the full article here. Read more from Craig here.
Media Coverage
Meta Announces Orion Augmented Reality (AR) Glasses
Following Meta Connect, VP, Research Director Mike Proulx shares insights about Meta’s AI and AR announcements, including the company’s Orion AR glasses. ABC News: Meta Unveils Cheaper VR Headset, AI Updates And Shows Off Prototype For Holographic AR Glasses The Independent: Meta Unveils ‘Revolutionary’ Orion Augmented Reality Glasses The Independent: Meta Unveils New AR Glasses [...]
Newsletter For Press
Subscribe to updates from the Forrester PR team, as well as the Forrester Roundup, a bi-weekly newsletter produced exclusively for media that highlights our newest, most impactful research and data.
The Forrester Brand
Find out what drives us, why clients work with us, and how we show up for our clients and our colleagues every day.
About Us
Forrester helps business and technology leaders use customer obsession to accelerate growth.