Digital Marketing Transformation Manager, Schneider Electric

Alexander Pasch is the Digital Marketing Transformation Manager for the European Secure Power business in Schneider Electric.

In that role, he is responsible for the implementation, execution and optimization of the digital marketing strategy and customer experience. A big focus of his role lies in testing new and promising digital technologies for possible application for a B2B company.

Before joining Schneider Electric, Pasch worked in different advertising agencies as media strategist, both for B2B and B2C clients.