Principal Analyst, Forrester
Betsy Summers is a principal analyst on the Future of Work team, specializing in human capital management (HCM). With a wide range of HCM experience including research, strategy, design, and delivery, Betsy has been both a practitioner and a strategic partner to heads of HR, talent, and learning. At Forrester, she helps leaders in employee experience, talent management, HR, and IT connect talent strategy to business outcomes and ultimately to vendor and technology selection. Her marketing and strategy roles at provider organizations have given Betsy a perspective that allows her to help clients get value from their technology investments.
Prior to Forrester, Betsy ran Compete & Strategy for Cornerstone OnDemand, which included deep customer experience surveys and interviews, close monitoring of the HCM vendor landscape, and making recommendations across the company to improve differentiation. Her work experience also includes research, professional services, and consulting, all aligned to talent management and broader HCM strategy. She has worked with global talent leaders and practitioners from startups to the world’s largest companies. With cross-functional expertise across marketing, product and service strategy, design thinking, coaching, and talent, Betsy helps people leaders create successful strategies that align to culture, values, and organizational outcomes.
Betsy holds a BA in American studies from Barnard College of Columbia University.