B2B Summit
North America

B2B Marketing, Sales,
Customer, & Product Leaders

March 31–April 3, 2025  |  Phoenix & Digital

Brian Frattaroli

Vice President Sales Acceleration & Portfolio Development, Americas, Siemens Digital Industries Software

Brian Frattaroli serves as the Americas Zone Vice President of Sales Acceleration and Portfolio Development at Siemens Digital Industries Software. In this role, he leads the Sales Acceleration team, which is responsible for acquiring new customers, portfolio expansion within customers, driving Software as a Service (SaaS) renewal growth, ensuring license compliance, and supporting sales execution platforms. Additionally, he oversees the Portfolio Development team, focusing on go-to-market planning, pipeline building, and Annualized Recurring Revenue (ARR) performance for strategic portfolio solutions across various industries in North and South America.  Brian’s leadership extends to managing the Siemens America’s Start-Up program and Academic sales team focused on developing the next generation of engineers to support Siemens’ diverse customer ecosystem.