Sr. Director of Commerce Strategy , Optimizely

Josh Schoonmaker has been cavorting in commerce for the past decade.  He has worked on B2C and B2B with technology providers and merchants.  His early career exposure to experiential marketing has kept him focused on engaging customer experience for his entire career.  He currently works as Sr. Director of Commerce Strategy for Optimizely, where he crafts vision for the intersection of B2B and B2C commerce.