Kirsten Newbold-Knipp is an experienced technology marketing, sales and product executive who blends leadership, communication and analytical skills to deliver and execute powerful go-to-market strategies. With nearly 20 years of experience in tech and 10+ years in SaaS, Kirsten’s passion for bringing outstanding products to market spans companies from HubSpot to Intel to Bigcommerce. Her experience as an industry analyst gives her unique insight into how competitors and brands shape and grow categories. After successfully growing sales and marketing at Convey, Kirsten is currently CMO at FullStory, where she’s building up a world-class marketing team to reach prospects from SMB to Enterprise, all seeking to create a more perfect digital experience. A recovering hotelier, Kirsten is equally passionate about traveling the world with her husband and snuggling her two carb-fiend kitties.