CX Summit

CX, B2C Marketing, & Digital Business Leaders

May 28, 2024  |  Sydney & Digital

Lance Thornswood

Chief Design Officer, National Australia Bank

Lance Thornswood is an American design executive who has made significant contributions to the field of design. With over 30 years of experience in the field, he has founded multiple design agencies and has led design teams for some of the world’s leading companies, including Target, Apple, U.S. Bank and National Australia Bank. Thornswood is renowned for his expertise in user-centered design, experience design, design systems, and brand strategy, and has received numerous awards for his outstanding contributions to the design industry. He continues to inspire and shape the design industry with his vision and passion for simplicity, aesthetics, and amazing experiences.