Data Strategy & Insights

November 18 – 19, 2021  |  Live Virtual Experience

Liz Parrish

Manager of Geospatial Analytics & Insights, H-E-B

Liz Parrish leads the Geospatial Analytics & Insights team for major Texas grocery retailer H-E-B which is known for commitment to the people and communities it serves. Former clients included Fortune 500 financial services companies, clothing retailers, and commercial real estate leaders. She develops and executes corporate and division geospatial strategies that harness the power of location, data science, and technology to achieve business goals. Areas of focus include Corporate Security, Business Resiliency and Emergency Operations Center, Enterprise GIS & Data Science Centers of Excellence, Corporate Social Responsibility, and Market Planning & Network Optimization. Liz is always looking for an opportunity to “Impact the Outcome” by helping others achieve success and actively participate in mentorship opportunities through various organizations and through independent coaching, and is actively involved in URISA Texas as the Communications Chair.