1-On-1 Analyst Meetings Coverage
Amy Bills
VP, Principal Analyst
B2B Marketing, Customer Advocacy, Customer Advocacy and References, Customer Engagement, Customer Engagement Business Case and Measurement, Customer Engagement Roles, Responsibilities and Structure, Customer Insights and Analytics, Customer Lifecycle and Retention, Customer Retention Measurement (B2B)
Anthony McPartlin
VP, Principal Analyst
Revenue Operations Teams (B2B), Revenue Technology (B2B), Growth Engine Measurement (B2B), Marketing And Sales Measurement Operationalization (B2B), Sales Operations Design (B2B), Sales Productivity Analysis (B2B), Marketing And Sales Forecasting (B2B), Revenue Technology Investment (B2B), Revenue Technology Strategy (B2B), Revenue Orchestration Platforms For B2B, Revenue Operations Measurement (B2B), Revenue Operations Technologies (B2B), Marketing And Sales Reporting Technologies, Revenue Technology Processes (B2B), Revenue Operations Data (B2B), Revenue Operations Operating Model (B2B), Revenue Operations (B2B), Sales Operations Data (B2B), Revenue Operations Interlocks (B2B), Revenue Operations Design (B2B), Revenue Technology Management (B2B), Revenue Technology Trends (B2B), Sales Operations Measurement (B2B), Sales Technologies Managed by Sales Operations (B2B), Revenue Technology Adoption (B2B), Sales Performance Management Solutions For Incentive Compensation, Sales Structure Operations (B2B), Revenue Technology Assessment (B2B), Sales Performance Management Solutions
Christina Schmitt
Principal Analyst
Artificial Intelligence, B2B E-Commerce, B2B Marketing, Digital Experience, B2B Advertising Agencies, B2B Buyer Engagement, B2B Buyer Role Profiles, B2B Channel Marketing, B2B Channel Sales, B2B Content Strategy And Operations, B2B Demand Marketing, B2B Emerging Growth Marketing, B2B Emerging Growth Sales, B2B Marketing Leadership, B2B Marketing Operations, B2B Sales Enablement, B2B Brand Experience, B2B Customer Engagement, B2B Marketing Automation, B2B Marketing Service Providers, Generative AI, Digital Organizations, Commerce Strategy, Omnichannel Commerce, Consumer Engagement For Commerce, Commerce Segmentation And Personas, Agentic AI
Conrad Mills
Principal Analyst
B2B Marketing, B2B Account-Based Marketing, B2B Demand Marketing, B2B Events, Marketing And Sales Tactic Analysis (B2B), All-In-One Event Management Platforms, Virtual Event Management Platforms
Daryl Wright
Principal Analyst
B2B Marketing, Demand Marketing, ABM Strategy & Planning, Revenue Engine Optimization, GTM Strategy, Influencer & Social Media Marketing, Analyst Relations, Field Marketing organization & competencies, B2B Buyer Insights, AI for Marketing, Portfolio Marketing, Campaign and Program Strategy & Planning
Dawn Ferrara
VP, Principal Consultant
B2B Marketing, B2B Marketing Leadership, Marketing Organizational Design and Development, Marketing Organizational Structure, Marketing Strategy and Transformation, Revenue Engine Optimization, Business Process Optimization, Go-To-Market Strategy, B2B Campaign Strategy And Planning
Katie Linford
VP, Principal Analyst
B2B Marketing Operations, Revenue Technology (B2B), Revenue Technology Strategy (B2B), AI For Marketing and Sales (B2B), Marketing And Sales Data Unification (B2B), Revenue Technology Trends (B2B), Customer Data Platforms For B2B, Marketing Operations Management Solutions
Mavis Liew
Executive Partner and Principal Analyst
B2B Marketing, Managing AI Responsibilities In B2B Marketing, Marketing Planning, Campaign Strategy And Management, Articulating Marketing Value, B2B Buying Network, Marketing Organizational Design And Development
Nicky Briggs
VP, Principal Analyst
B2B Marketing, Portfolio And Platform Messaging, B2B Competitive Messaging, Win-Loss Analysis, Portfolio Marketing And Product Management Impact, Market And Buyer Knowledge Enablement For Sellers, Business Buyer Insights, Buyer Messaging And Content, Product-Led Growth, Product Launch Strategy, Messaging And Content For Answer Engines, Buyer Messaging Activation, Buyer And User Personas, Go-To-Market Strategy, B2B Value Propositions, B2B Campaign Strategy And Planning, Portfolio Marketing And Product Management Responsibilities And Competencies, Buyer Journey Mapping, Generative AI In Portfolio Marketing And Product Management Operations, Target Market And Buyer Selection, Market Sizing And Segmentation, Customer Needs Understanding, Portfolio Marketing And Product Management Organizational Design
Paul Ferron
VP, Research Director
B2B Marketing, B2B Sales, Product Portfolio Management, Portfolio Marketing And Product Management Leadership, Buyer Messaging And Content, Product Research And Insights, Define And Develop Products, Product Launch, Market And Customer Insights, Go-To-Market Strategy, Product Pricing And Packaging
Rani Salehi
Principal Analyst
Business Strategy And Planning, Workforce Strategy, B2B Marketing Leadership, Campaign Management, Communicating the Value of Marketing, Employee and Executive Communications, Growth, Readiness and Strategic Planning, Marketing Organizational Design and Development, Marketing Organizational Structure, Marketing Strategy and Transformation, Marketing Talent Management, Program Design and Execution, Talent Acquisition, Organizational Development, Leadership Development, Organizational Culture, Talent Assessment, Workforce Composition, Career Pathing And Development, Acquisition Integration (B2B), Change Management, Go-To-Market Strategy
Renee Irion
Principal Analyst
Ross Graber
VP, Principal Analyst
Growth Engine Measurement (B2B), Marketing And Sales Measurement Operationalization (B2B), Marketing Measurement (B2B), Revenue Operations Measurement (B2B), Marketing And Sales ROI (B2B), Marketing And Sales Reporting Technologies, Marketing Planning Process Management (B2B), Marketing And Sales Measurement Dashboards (B2B), Revenue Analytics Team Structure (B2B), Marketing And Sales Tactic Analysis (B2B)