Data Strategy
& Insights

December 6 – 7, 2022  |  Austin & Digital Experience

Content Highlights

Data Strategy & Insights 2022 will bring immersive experiences that provide invaluable insights and actionable advice to drive better business results. During the event, we’ll give you guidance on how to grow your vision, improve your strategy, hone your skills and expand your community. We are excited to offer you: 

  • 25+ role-based sessions aligned to your priorities 
  • Numerous session formats to meet your learning style including analyst presentations, panel discussions, fireside chats, and more 
  • Marketplace opportunities to help you find the right solution provider for your data strategy needs
  • Networking opportunities to help you expand your community, meet with Forrester analysts, and connect with peers facing similar challenges 

Key Topics

  • AI Governance
  • B2B Data Insights
  • Customer Insights
  • CX Insights
  • Data Architecture
  • Data Clean Rooms
  • Data Governance
  • Data Fabric
  • Data Science
  • Data Storytelling
  • Healthcare Data
  • Insights-Driven Business Capabilities
  • Kinetic AI
  • Text Analytics
  • Machine learning

Keynote Sessions

  • The Seven Habits Of Highly Trusted Artificial Intelligence
  • Kinetic AI: How The Future of Data & AI Will Drive Digital & Experiences
  • Introducing: The Determinants of Data Literacy (DoDL)
  • People Leaders Guide to Burnout
  • Chief Data Officer Panel

Track Themes

Build A Resilient Data Foundation

Data is the fuel that feeds the intelligence engine. Today, data professionals deal with an ever-expanding variety of data that they must help their organizations ingest, process, and govern. They are also balancing a growing list of demands to deliver targeted data and insights to a diversity of stakeholders through feeds, reports, alerts, and decision tools. In this track, learn how to build a resilient data foundation with modern data architectures and strong governance processes that recognize industry-specific needs for data management and sharing. 

Turn Insights Into Action

Insights professionals have a key purpose: to leverage data and technology towards action, helping organizations become customer-obsessed in every decision. Turning insights into action is a never-ending journey that requires companies to make changes in the way they work, applying insights to solve specific business problems, crafting stories to drive action and improving the impact of marketing. In this track, learn how to communicate with your stakeholders through powerful data stories, apply insights to retain customers, and enable insights-driven effectiveness.    

Create Intelligence with AI

AI is poised to transform everything. And AI is no longer limited to advanced data science teams; it’s becoming a capability embedded at every stage of the data lifecycle. Effectively applying AI requires more than data science wizardry or the latest technology, it also requires a new AI strategy, including special considerations around data, AI governance, and language AI. In this track, learn about the latest advancements in conversational AI, text analytics, synthetic data and AI/ML platforms. 

Who Should Attend

Data Strategy & Insights is the only event to offer attendees the latest research, models, and frameworks, paired with extensive access to the analysts who created them. Case studies, peer exchanges, and inspirational keynotes all contribute to helping data leaders together with their teams, strategize, innovate, and build an insights-driven future.

One Event Fits All Sizes
Whether you work at a large or emerging company, Forrester’s research can help. Over 40% of our attendees are from companies with over 10,000 employees. 

Our Delegates Generate Income on Any Scale
Data Strategy leaders deliver the insights needed to accelerate success. A third of our attendees come from companies who have yearly revenues of over $1 Billion dollars each year.

Our Delegates Serve Multiple Industries
Hear from leaders in your industry and learn the tactics they are deploying to thrive in a changing buyer market. Most of our attendees come from Financial Services, Software, Government, Healthcare,  Communications, and Retail industries.

Our Delegates Are Leaders
Over 25% of delegates are top decision makers and over 50% are decision influencers. We have tailored sessions that equip you with the tools you need when approaching key pivotal decisions.

Our Delegates Are Global
Your priorities vary based on your region. At Data Strategy & Insights, we focus on content on trending topics seen throughout the Americas.