Trends Report

The Coronavirus Crisis Survival Kit For Startup Entrepreneurs

April 6th, 2020
Dan Bieler, Principal Analyst
Dan Bieler Principal Analyst

Summary

The coronavirus crisis will create new startup winners. COVID-19 brings unprecedented challenges for startups — but also opportunities. Startups are much more agile than large corporations, making this crisis a chance for startups to differentiate. Any founder’s No. 1 priority must be to prevent the startup from running out of cash. Startups that overcome operational, financial, and mental challenges can actually benefit from this crisis.

Want to read the full report?

Contact us to become a client

This report is available for individual purchase ($1495).

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.