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For CIOs

A Better But Still Subpar Global Tech Market In 2014 And 2015

Software Buying In The US And Other Tech Twelve Countries Will Drive 5.5% Local Currency Tech Growth In 2014

January 2, 2014

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Why Read This Report

The good news for CIOs is that improving economies in the US and elsewhere will generate cash flow to support the purchases of the new mobile, cloud, and smart technologies that are transforming business. The bad news is that economic uncertainty, conservative tech buying practices in general, and cloud pricing models mean that the global tech market will struggle to achieve 6% growth in 2014, though prospects look better for 2015. The US will be the pacesetter, with Latin America and Eastern Europe, the Middle East, and Africa also doing well. CIOs will focus their biggest spending increases on software, where growth globally will be 7.1% (in local currency terms) in 2014 and 10.2% in 2015. Analytics and applications in general and software-as-a-service (SaaS) applications in particular will attract the fastest growth of any IT spending category. IT consulting and implementation services will also rise in line with higher software spending. Communications equipment will be moderately strong, thanks to mobile-related investments. Computer equipment spending will lag, with the exception of tablets. Spending on IT outsourcing will grow more slowly than the overall tech market.

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Table of Contents

  • Global Tech Purchases Will Be $2,221 Billion, With Software Largest
  • Better Economic Outlook Will Lift Global Tech Market In 2014 And 2015
  • US Tech Market Takes The Lead Among Regions And Countries
  • Inside The Software, Services, And Hardware Markets In 2014 And 2015

  • Use The Near-6% Growth Ahead To Get The Tech You Need At Good Prices

  • Economic Policy "Trolls" Once Again Stall The Expansion
  • Supplemental Material
  • Related Research Documents

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