Save or Share this Report

For B2C Marketing Professionals

A Market Researcher's Introduction To The Global Online Population Forecast, 2009 To 2014

September 9, 2010

Primary author headshot


Why Read This Report

In the past five years, the global Internet population has grown from about 1 billion to 1.6 billion, and this growth isn't about to stop any time soon. However, the future growth isn't equally spread across the regions: Whereas Europe and North America will grow by only a couple of percentage points over the next five years, there will be double-digit growth in Asia, Africa, and Latin America. Consumers' online spending power will remain highest in the developed markets of North America, Europe, and Asia over the next five years, but expect to see an increasing share of online buyers coming from the emerging markets in Asia, Africa, and Latin America.

Get Access

Already a Client?

Log in to read this document.

Become a Forrester Client

Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.

Purchase Report

This report is available for individual purchase ($499 USD).


Tools And Templates

Models and Calculators

calculator icon
  • Forecast: Global Online Population By Region, 2009 And 2014

Recommended Research