A Systematic Approach To Open Innovation Strategy

April 5th, 2012

Doug Williams

With contributors:

Carlton A. Doty , Andia Vokshi

Summary

Despite the fact that economists, consultants, and business experts have been advocating for open innovation for more than a decade, product strategists indicate that most firms continue to struggle to bring open innovation initiatives to maturity. This report shows product strategy professionals how to apply Forrester's POST (people, objectives, strategy, technology) framework to open innovation to help successfully implement the strategies and identify the related technologies to deliver on the goals of the program. This report outlines the strategic plan for implementing open innovation, which is a critical component of Forrester's recommended solutions for product strategists working to improve product and service innovation.

Want to read the full report?

This report is not available for purchase at this time.

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.