Data Overview Report

An Interactive Marketing Introduction To The State Of Consumers And Technology, 2008

August 8th, 2008
Christine Overby, null
Christine Overby

Summary

Consumers of all ages increasingly spend more time engaged with technology. In this graphical analysis of Forrester's North American Technographics® Benchmark Survey, 2008, Interactive Marketers can see where consumers spend their time, which technologies they use, and how they spend their money; all through the lens of generational differences and similarities.

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