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For Customer Experience Professionals

Brief: Great Digital CX Takes More Than Pixels And Code

Lessons Learned From Speakers At Forrester's CXSF 2015 Forum

December 16, 2015

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Why Read This Brief

At Forrester's CXSF 2015 Forum, CX leaders shared best practices for delivering winning customer experiences in a digital world. Speakers emphasized four key themes that have enabled their success: culture that is customer-centric, experiences that are crafted around customer understanding, designs that fuse digital and physical worlds, and organizationwide innovation efforts. CX professionals: Read this brief to learn how to apply these lessons and accelerate your organization toward becoming a customer experience leader.

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