Save or Share this Report

For eBusiness & Channel Strategy Professionals

Case Study: CIBC Bolsters Customer Trust By Deploying Trusteer Tools

December 9, 2009

Authors

  • By Edward Kountz
  • with Benjamin Ensor,
  • Bill Nagel,
  • Emmett Higdon,
  • Courtney Tincher

Why Read This Report

Like most financial institutions, Canada's CIBC is looking for ways to increase consumers' security and trust while banking online. CIBC recently began offering online banking customers free downloads of Rapport, an application from security vendor Trusteer. Rapport uses a combination of access control, encryption, and verification tools to lock down a customer's browser against malware-based phishing attacks like man-in-the-browser and man-in-the-middle. CIBC's experience shows what can be accomplished with an opt-in approach to downloadable security plug-ins.

Get Access

Already a Client?

Log in to read this document.

Become a Forrester Client

Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.

Purchase Report

This report is available for individual purchase ($499 USD).

Purchase