Trends Report

Case Study: Live Virtual Learning On Steroids

3g Selling Gives A Glimpse Of The Future "Classroom"

January 18th, 2012
Claire Schooley, null
Claire Schooley
With contributor:
Connie Moore

Summary

3g Selling is a training company that transformed itself from a classroom training provider to a live virtual training organization using a format that maintains an 85% to 90% learner completion rate. Using the broadcast media model of tightly scripted segments, 3g Selling's three-person delivery team connects learners using dialogue, exchanges of ideas, and challenging questions, punctuated with recorded audio or video — all designed for constant learner engagement. Having delivered more than 700 learning programs, 3g Selling provides the same quality results that it previously gained by delivering training in nonscalable physical classrooms — and more cost-effectively. Moving to a tightly scripted, team-taught live virtual learning environment accelerates learning and allows learners to experience a highly interactive, constantly engaging event that seems like it's on steroids.

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