Report

Case Study: Disciplined Simplification Elevates The Brand In Virgin America's Site Redesign

December 12th, 2014
With Contributors:
John Dalton
and Curt Nichols

Summary

Virgin America undertook a major website redesign with the goal of streamlining the process of booking plane tickets through mobile devices and transforming it into an appealing experience. To do this, Virgin America updated its technical infrastructure,

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