Report

Case Study: Nissan Transforms CX And EX Through Seven Customer Journeys

How Nissan Embraced A Journey-Centric Operating Model To Deliver Customer Value And Business Growth
December 10th, 2020
With Contributors:
and Shayna Neuburg

Summary

Customer experience (CX) pros should read this case study to learn how Nissan overhauled seven key customer journeys that cover the lifetime of a Nissan customer and changed its operating model to rapidly adapt and respond to future customer needs.

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