Trends Report

Choose B2B eCommerce Features That Matter

Where B2B Companies Are Spending Money In 2014

May 29th, 2014
Andy Hoar, null
Andy Hoar
With contributors:
Carrie Johnson , Douglas Roberge , Laura Naparstek


Forrester partnered with Internet Retailer magazine to survey 155 B2B eCommerce professionals and produce first-of-its-kind sell-side B2B eCommerce benchmarks. The survey developed detailed insights related to B2B budget and spending plans; customer experience comparisons with B2C; feature, function, and site component priorities; site measurement and metrics; and mobile and tablet plans. This report outlines and benchmarks the B2B eCommerce-related features and functions that B2B companies have planned for 2014.

Want to read the full report?

Contact us to become a client

This report is available for individual purchase ($1495).

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.