Summary
Forrester partnered with Internet Retailer magazine to survey 155 B2B eCommerce professionals and produce first-of-its-kind sell-side B2B eCommerce benchmarks. The survey developed detailed insights related to B2B budget and spending plans; customer experience comparisons with B2C; feature, function, and site component priorities; site measurement and metrics; and mobile and tablet plans. This report outlines and benchmarks the B2B eCommerce-related features and functions that B2B companies have planned for 2014.
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