Trends Report

Customer Experience Methods Guide Workforce Experience Design

Employee-Centric Design Ensures Workforce Engagement

July 18th, 2013
TJ Keitt, null
TJ Keitt
With contributors:
David Brodeur-Johnson , Khalid Kark , Simon Yates , John Dalton , Andrew Smith


Business leaders are looking to create differentiated workforce experiences that attract, retain, and motivate their employees. However, IT's traditional practice of providing the greatest flexibility and freedom to high-ranking employees fails to engage a wider workforce that has access to devices such as iPads and cloud-based services like Skype at home. CIOs must help their staffs take a holistic view of the workforce, designing specific experiences for different worker segments to help them do their jobs. We call this process employee-centric design. Organizations like Trane have embraced design methods to build an environment that helps increase sales and employee engagement. This report outlines IT competencies for and business benefits of adopting a design mindset for developing and deploying workforce experiences.

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