Case Study

Early Adopters Embrace Hadoop For Operations And Customer Analytics

Experiences Of Big Data First Movers

January 11th, 2012
James G. Kobielus, null
James G. Kobielus
With contributors:
Stephen Powers , Brian Hopkins , Shannon Coyne , Connie Moore

Summary

Forrester interviewed three organizations that have deployed Hadoop to support customer-facing processes, the back office, and even their research and development operations. Although these early adopters have realized significant benefits, they acknowledge that Hadoop is an immature technology with many moving parts that are neither robust nor well integrated. Deploying, ramping up, and optimizing Hadoop clusters takes more time and custom coding than business process and application development and delivery (AD&D) professionals might expect.

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