Trends Report

Enhance Your Brand's Customer Experience With Ratings And Reviews

March 1st, 2018
Erna Alfred Liousas, null
Erna Alfred Liousas
With contributors:
Brigitte Majewski , Sucharita Kodali , Stephanie Liu , Collin Colburn , Christine Turley

Summary

Consumer reliance on ratings and reviews during the purchase process remains strong. But marketers must play a larger role in the rating and review process to foster brand and customer value. Marketers, read this report to understand the impact ratings and reviews can have on your marketing efforts and overall brand experience.

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