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For Application Development & Delivery Professionals

Five Lessons For Achieving Successful Digital Customer Experience Technology Results

The Age Of The Customer Gives AD&D Professionals A Chance To Lead The Transformation To A Winning, Customer-First Strategy

March 20, 2014

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Why Read This Report

In the age of the customer, application development and delivery (AD&D) pros must deliver digital customer experience technology that helps put a smile on the customer's face and drives business growth. This is hardly a flavor-of-the-month corporate mandate; it's a core reality — and a fundamental change in business. So how can AD&D pros boost their chances of delivering technology successfully and having a positive impact on the business at a time of rapid change and investment? This report highlights five key ways that AD&D teams are addressing this challenge and successfully delivering business technology (BT) in support of the digital customer experience.

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Table of Contents

  • The Age Of The Customer Loads Pressure On AD&D Professionals
  • AD&D Must Lead Technology Enablement, Not Just Take Orders
  • Five Firms Offer Lessons For Successful Digital Experience Outcomes

  • AD&D Needs To Step Up And Lead The Digital Experience Charge
  • Supplemental Material
  • Related Research Documents