Formal IA Programs Move Information Strategies Forward

March 30th, 2010

Gene Leganza

With contributors:

Alex Cullen , Mimi An

Summary

Information architecture programs suffer from EA's worst problem: They have a strategic and enterprisewide focus that can appear disconnected from immediate-term business needs. But significant business value rides on the capabilities inherent in a strategic approach to an organization's information. The information strategy in turn depends on key components of a mature information architecture practice, such as effective data governance, the establishment of canonical information models, and the development of a metadata strategy. Forrester's research shows that organizations pursuing formal information architecture programs are more likely to have made important advances in these critical areas.

Want to read the full report?

This report is available for individual purchase ($1495).

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.