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For eBusiness & Channel Strategy Professionals

Forrester Infographic: Deliver Better Banking Experiences To Retain Indian Customers

January 31, 2020

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Why Read This Report

In May 2019, Forrester surveyed 2,988 metropolitan Indian online adults to understand their expectations when interacting with Indian financial services firms. This report helps digital banking leaders understand what motivates customers to be loyal and not switch their banking provider, and what type of experiences customers demand that can reduce churn.

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